Blasters of the Universe
Secret Location
User Interface
Illustration
Marketing Design
Blasters of the Universe is a fast-paced VR bullet hell shooter with a retro-futuristic edge. Players dodge, deflect, and dominate across glowing arenas swarming with enemies - all while customizing their loadouts for a truly personal playstyle.
I joined the team as a UI and Marketing Designer, responsible for building immersive in-game interfaces and designing key promotional assets to help the game stand out in an increasingly crowded VR landscape
Summary
I helped bring visual identity to life both inside the headset and out in the world. My work spanned:
Designing intuitive, immersive UI that didn’t break VR flow
Developing custom HUDs and weapon customization screens that balanced clarity with chaos
Crafting key art, launch assets, and storefront visuals to communicate the game's energy and tone across platforms like Oculus and Steam
The game launched in 2017 to positive reviews and became a VR cult favorite. Praised for its challenge, humor, and style.
Challenge
Bullet hell games are known for their on-screen intensity. This becomes even more demanding in VR, where clarity and player orientation are key.
My design challenges included:
Making real-time UI readable and reactive in a 360° environment
Balancing neon-heavy, nostalgic aesthetics with modern usability
Ensuring marketing assets matched the tone and weirdness of the game, without confusing new players
Solutions
Using a layered, grid-based approach to UI, I created visual systems that felt dynamic and legible in motion, from weapon selection to boss alerts. Every design decision was aimed at keeping the player immersed, not distracted.
On the marketing side, I created animated key art, promo banners, and social media visuals, using the game’s rich visual language—light grids, pixel glitches, and over-the-top villain energy.
Process
UI Design
Created VR-optimized HUDs that prioritized legibility and minimal head movement
Prototyped screen flows in Unity, testing elements like health bars, wave countdowns, and weapon loadouts
Worked closely with the dev team to sync UI behavior with gameplay events (boss spawns, shield recharge, etc.)Marketing Design
Developed promotional art for storefronts (Steam, Oculus, PSVR), using in-game captures and stylized overlays
Designed launch trailers and teaser templates that matched the game’s campy, hyper-digital personality
Supported community engagement efforts through Twitch overlay kits and limited-run poster designs
Results
Blasters of the Universe became one of the most beloved wave shooters in VR, earning praise from The Verge, UploadVR, and VRScout
My UI helped reduce motion sickness and cognitive overload, improving session times during testint
Marketing campaigns helped the game secure front-page placement on multiple digital storefronts, including Oculus Home and Steam
The aesthetic toolkit I created became a foundation for the game's future visual direction
Process
